photographer | filmmaker

Jade Raymond - Future of Storytelling

Added on by Vinoth Varatharajan.

Here is a piece I directed/edited for Future Of Storytelling. Thanks to Luke Jarvis, Carolyn Merriman, Jeremy Boxer at Melcher Media for this incredible oppurtunity and Angele Lapointe, Cornelia Brumarescu at EA Studios and Jade Raymond!

I always idolized her ever since I started to play Assassin's Creed and getting an opportunity to explore her way of thinking was literally a once in a lifetime moment. This project was a bit surreal to me and I'm working on a "making of" of how all of this came together with filmmaking tips and insights for those who regularly inquires me about my workflow. Stay tuned!

Future of Storytelling - Jade Raymond, Group General Manager for Electronic Arts, has overseen the development of some of the gaming world’s most successful franchises, including Assassin’s Creed, Watch Dogs, and Star Wars.

As Raymond points out, video games have come a long way from their pixelated beginnings but are still evolving as a medium. With that evolution comes new opportunities for different models of storytelling and engagement: most notably, the development of what Raymond dubs the “ecosystem model,” in which players, viewers, co-creators, broadcasters, commentators, and others can all play a role in expanding the story line of a video game together. 

Raymond explores what it means to blur the line between creator and audience, and how to create a story that will live on through its fans.

Client: Melcher Media & Future Of StoryTelling | Director / Editor:Vinoth Varatharajan | Director of PhotographyAlexandre De Bellefeuille | Producer:Virginie Tremblay | Creative Producer: Jeremy Boxer | Producer at Melcher: Luke JarvisSound techIlya Pauly | Sound Mix: Vision Sonique | Special ConsultantJean-François Tremblay | Music by: Marmoset

Couple of BTS.